Today’s topic is about the new London Offices created by Align. Amazing work that will for sure be a very positive point to workers productivity. You can expect to see outstanding creative aesthetics, so stay tune! Let’s start…
Align has designed an elegant number of offices for Cathay Pacific in their new spacious premises, east of Hammersmith Bridge. The 4th floor, 9,295 sq ft space faces the Thames directly, with views over to the famous Harrods Furniture Depository building opposite.
The old offices lacked in spatial flow, following classic piecemeal company expansion and the overall ambience was heavy, with furniture and fittings that were too old-fashioned.
By those reasons the opportunity to change represented a great opportunity to serve as a catalyst for changes in workplace culture and offer the possibility to integrate the company’s brand design values and ethos from the outset.
The possibility of promoting a greater sense of union and communality, helping to move the workforce on from separated departments and rather formal meeting rooms to a connected and flowing series of spaces in the new workspace, comprised of open-plan offices, a retained smaller number of private offices for key discretionary areas such as finance and HR, as well as breakout spaces and meeting rooms with varying degrees of formality and informality.
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